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Success Rolls On As Car Firm Posts Record Sales | Sixth Network
The company delivers more than 4,000 cars for the first time in its 111 years during 2014.

Success Rolls On As Car Firm Posts Record Sales

Rolls-Royce sold more cars than ever before last year.

The company delivered 4,063 cars in 2014 – its highest total in 111 years.

A 12% increase on 2013 means sales have now risen five-fold since 2009.

In 2014 sales rose 13% in the UK, 75% in Australia, 60% in Japan, 40% in Europe as a whole, 30% in the USA and 20% in the Middle East.

The best-selling dealership was in Abu Dhabi – though the US remains the company’s biggest market, followed by mainland China.

Sales were boosted by orders for the Ghost Series II launched in November. The Wraith also enjoyed its first full year on the market.

The company has created 200 permanent jobs in 18 months, meaning more than 1,500 people now work at its Goodwood headquarters in West Sussex.

Business Secretary Vince Cable said: “Rolls-Royce motor cars are famous throughout the world with increasing numbers now exported abroad. The skill and dedication of its workers here in Britain has led to another very successful year.

View from the front of a Rolls Royce

The US remains the company’s biggest market, followed by mainland China

“The UK’s automotive industry is thriving with a new car rolling off the production line every 20 seconds, and increasing levels of investment that’s helping to secure local jobs.

“Through our industrial strategy we are backing companies like Rolls-Royce as they go from strength to strength, giving them the right environment to invest with confidence and create high-skilled jobs.”

The Rolls-Royce figures precede statistics from the Society of Motor Manufacturers and Traders that are expected to show new-car sales in the UK reached a 10-year high of 2.46 million in 2014.

Rolls-Royce Motor Cars chief executive Torsten Muller-Otvos said: “This fifth consecutive record year saw Rolls-Royce Motor Cars break through the 4,000 car sales level for the first time in its history.

“The result confirms that our strategy of balanced, sustainable and profitable growth is delivering and that Rolls-Royce remains the world’s leading luxury goods brand.”

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